Bankenveld Golf Club
Blue Mango Designs
Proposal · 9 July 2026

A premium digital home for Bankenveld Golf Estate.

Website redesign, development and ongoing digital marketing services — designed to reflect the lifestyle, golf, wildlife and secure community of the Estate.

View investment summaryRead the proposalDownload PDF
Prepared for
Bankenveld Golf Estate Property Owners Association
Prepared by
Blue Mango Designs
Guy Hodgson · Representative
Timeline
10–12 weeks
Reference
Current site ↗
Contents

Twenty sections. One coherent partnership.

01Introduction02Company Profile & Experience03Project Understanding04Proposed Website Structure05Website Design & Development06SEO & GEO Strategy07Monthly Maintenance Retainer08Digital Marketing & Social09Google Ads Management10Drone Photography11Promotional Video12Hosting & Exclusions13Process & Timeline14Payment Terms15Warranty & Handover16Ownership & IP17Assumptions & Requirements18Investment Summary19Why Blue Mango Designs20Closing Statement
Introduction

A digital platform worthy of the Estate.

01

Thank you for the opportunity to submit this proposal for the redesign, development and ongoing digital support of the Bankenveld Golf Estate website and related digital marketing services. Blue Mango Designs understands that Bankenveld requires more than a refresh — the platform must present the Estate as a premium golf and wildlife lifestyle destination while serving residents, prospective homeowners, visitors, stakeholders and management.

Focus
Website redesign, development, maintenance, support, digital marketing, drone photography and video options.
Pricing
Detailed pricing is provided in each section below and summarised in the Investment Summary.
Validity
May be updated once final scope and third-party needs are confirmed.
Company Profile

25+ years crafting brands, websites and digital presence.

02

Blue Mango Designs is a South African creative and digital agency working across lifestyle, hospitality, property, professional services and corporate sectors. Our strength lies in combining professional visual design with practical functionality and ongoing digital support.

We don't view a website as a once-off brochure. It is the centre point of a brand's digital presence — where design, content, SEO, GEO, photography, video, paid advertising and social media all need to work together.

Selected Portfolio
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Taalfees
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4Arrows
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Project Understanding

Two audiences. One coherent story.

03
Public-facing marketing

Communicate lifestyle, golf, wildlife and exclusivity.

A premium visual experience that positions Bankenveld as a golf and wildlife lifestyle estate to prospective homeowners, visitors and stakeholders.

Resident communication

A practical hub for news, updates and documents.

An easy-to-update platform for news, articles, events, notices and information for the community that lives at the Estate every day.

Website Structure

Recommended sitemap.

04
Home
Premium first impression, lifestyle positioning, key CTAs and visual introduction to the Estate.
About Bankenveld
Estate overview, vision, community, setting and unique positioning.
Golf
Course, facilities, experience, membership/resident relevance and golfing imagery.
Wildlife & Nature
Natural surroundings, wildlife, landscapes and conservation appeal.
Lifestyle & Community
Security, family lifestyle, amenities and estate benefits.
Property / Living at Bankenveld
Information for prospective homeowners and property-related enquiries.
News / Articles
Estate updates, lifestyle content, community notices and SEO/GEO content.
Gallery
Professional imagery and video embeds showcasing estate, golf, wildlife and facilities.
Contact
Contact information, enquiry forms, map integration and relevant links.
Optional Resident Resources
Downloadable documents, notices, FAQs or links to existing resident systems.
Design & Development

Everything included in the core website build.

05
Discovery consultation
Initial consultation to understand goals, audience, priorities, content needs, positioning and key project outcomes.
Website planning & sitemap
Clear website structure and navigation flow before design begins.
UX & mobile-first design
User journeys planned around ease of use and fast access to information across all devices.
Responsive website design
Desktop, tablet and mobile compatibility across common screen sizes.
Custom visual design
Professional visual design aligned to the Estate's premium lifestyle, golf and wildlife positioning.
Content & imagery layout
Integration of approved text, imagery, galleries, banners and call-to-actions.
CMS with admin access
Content management system allowing authorised users to manage selected website content.
Front-end development
Modern web standards, clean page structure and semantic markup.
Subtle animations
Professional interactive elements where they enhance UX without slowing the site down.
SEO foundation
Titles, meta descriptions, headings, alt text, URL structure and index-ready configuration.
GEO-ready content
Structure prepared for AI search, answer engines and generative discovery platforms.
Social integration
Relevant social platforms, sharing links and digital touchpoints.
GA4 & tracking setup
Analytics, Search Console and basic performance/conversion tracking.
Testing & QA
Responsive layout, navigation, links, forms, browser compatibility and core functionality.
Hosting & go-live
Migration, DNS/hosting coordination, launch checks and post-launch support.
Website design and developmentR 14 500.00
SEO & GEO

Built to be found — by search engines and AI.

06
What is SEO?

Search Engine Optimisation

Structuring the site so Google can crawl, understand, index and surface it for relevant users — golf estates, secure estate living, wildlife estates and premium residential lifestyle searches.

  • Search-friendly titles and meta descriptions
  • Clear heading structure and hierarchy
  • Optimised image naming, alt text and compression
  • Mobile performance and page speed
  • Internal linking and logical structure
  • XML sitemap and Search Console submission
  • Local search signals and content relevance
What is GEO?

Generative Engine Optimisation

Structuring content so AI answer engines — Google AI, Gemini, ChatGPT, Perplexity — can understand, summarise and reference the Estate accurately when users ask questions.

  • Informational pages answering common questions
  • FAQ-style sections where relevant
  • Structured, easy-to-read content blocks
  • Consistent brand, location and service information
  • Authoritative lifestyle, estate and golf content
  • Schema/structured data where applicable
  • Content that serves both search and AI engines

SEO and GEO work best together. SEO drives visibility in traditional search results; GEO prepares content for the growing AI-search environment where users receive direct answers instead of a list of links.

Monthly Retainer

Optional monthly maintenance & support.

07
Website updates
General updates, minor page changes, content updates and layout adjustments.
CMS & plugin updates
Routine CMS, theme and plugin updates, with compatibility and backup procedures.
SEO optimisation
Ongoing improvements, metadata updates, content refinements and search performance checks.
Content & image updates
Updating images, gallery items, copy, notices, page content and approved assets.
Blog / article uploads
Uploading and formatting approved news, articles or estate updates.
Performance monitoring
Speed, uptime, broken links and basic technical performance.
Analytics & reporting
Monthly reporting on traffic, top pages, user behaviour and conversion data.
Social integration support
Updates to social links, embedded feeds, campaign links and cross-platform integration.
Google Ads support
Tracking support for paid campaigns if Google Ads is activated as an optional service.
Suggested included support hours per month8 hours
Monthly website maintenance retainerR 1 250.00 per month
Digital Marketing

Social media management & content.

08
Digital strategy execution
Monthly planning aligned to lifestyle, golf, wildlife, community, property and seasonal campaigns.
Social media management
Scheduling, platform management and consistent posting across agreed channels.
Monthly content creation
Design, copywriting and content preparation for approved posts.
Campaign planning & execution
Lifestyle, property-related and event campaigns from brief to rollout.
Paid social management
Boosted posts or Meta campaigns, excluding advertising spend.
Community engagement content
Estate stories, golf moments, wildlife/nature and resident-facing highlights.
Reporting & analytics
Monthly reporting on performance, reach, engagement, growth and recommendations.
Posts per month
12–15
Reels / videos per month
4
Campaign artworks per month
8
Included management hours per month16 hours
Monthly digital marketing / social retainerR 2 500.00 per month
Drone Photography

Aerial storytelling — drone footage & edited imagery.

10

A dedicated drone shoot capturing the true scale, layout and beauty of the Estate. The deliverable is a complete aerial visual package: drone footage plus a professionally edited set of still images, ready for use on the website, social media, campaigns and presentations.

Exact deliverables

Aerial drone footage of the Estate entrance, roads, landscapes and natural surroundings
Golf course flyovers — greens, fairways, water features and clubhouse
Wildlife, natural areas, water features and open landscape coverage
Lifestyle and amenities shown from the air for context and scale
Architecture and streetscape views where approved by the Estate
A curated, professionally edited library of high-resolution aerial stills
Colour-graded and web-ready edited images
Raw + edited aerial video clips
Deliverables
Drone footage + edited images
Footage
Raw + edited aerial video clips
Edited images
High-resolution, colour-graded stills
Delivery
10–12 weeks from approval
Drone photography & edited imagery packageR 1 500.00
Lifestyle Video

Optional promotional video production.

11

A promotional lifestyle video showcasing the Estate as a premium, secure, lifestyle-driven golf and wildlife destination — for the website, social media, presentations and paid campaigns.

Estate lifestyle
The overall feeling of living here — lifestyle, community, exclusivity, atmosphere.
Golfing environment
Course visuals, scenic movement, facilities and golfing details.
Wildlife & nature
Natural surroundings, wildlife and outdoor elements that make Bankenveld unique.
Residential living
Exterior property visuals where approved, creating a sense of premium residential life.
Security & exclusivity
Visual storytelling around peace of mind and privacy without exposing details.
Editing & post-production
Professional editing, music, colour grading, titles and optional voice-over.
Filming duration
3–4 hours
Drone videography
Yes / No / To be confirmed
Editing & post-production
Included / To be confirmed
Voice-over & audio
Included / Optional / TBC
Final format
MP4, website / social media ready
Final resolution
Full HD / 4K / To be confirmed
Promotional / lifestyle videoR 2 500.00
Hosting & Exclusions

What's included, what's not.

12

Hosting setup or migration assistance can be included once current hosting details are confirmed.

SSL certificate installation/configuration included where supported by the hosting environment.

Premium plugins, paid integrations, stock imagery, booking systems, property portals, paid APIs and third-party software licenses are excluded unless specifically quoted.

Google Ads spend, Meta advertising spend and other media budgets are excluded from management fees.

Legal copy, privacy policies, POPIA wording and terms should be supplied or reviewed by the Estate's legal representatives.

Email hosting migration is excluded unless specifically requested and quoted separately.

Timeline

Approx. 10 to 12 weeks from approval.

13
Phase 1 · Week 1

Discovery & Strategy

Consultation, requirements, brand direction and content planning.

Phase 2 · Week 1–2

Sitemap & Planning

Website structure, navigation and page list finalisation.

Phase 3 · Week 2–4

Creative Direction & Design

Homepage and key page design concepts and visual approval.

Phase 4 · Week 4–7

Website Development

CMS setup, front-end build, responsive layout and functionality.

Phase 5 · Week 7–8

Content, SEO, GEO & Tracking

Content integration, metadata, analytics and AI-ready structuring.

Phase 6 · Week 8–10

Testing & Review

Testing, feedback, revisions, browser and mobile QA.

Phase 7 · Week 10–12

Migration & Go-Live

Hosting/DNS coordination, launch, handover and post-launch support.

Payment Terms

Recommended structure.

14
50%
Deposit

On approval of quotation, before project commencement.

40%
Progress

On approval of the main website design/development stage.

10%
Final

Before website go-live or handover of final files/access.

Monthly retainers, if approved, will be invoiced monthly in advance.
Third-party costs, advertising budgets, paid licenses and hosting fees are excluded unless specifically included in writing.
Warranty

Support period & handover.

15
Post-launch technical support period: 30 days from go-live.
Support covers bug fixes or issues related to the approved website build.
New features, major design changes, additional pages, additional content writing and ongoing updates fall under the maintenance retainer or are quoted separately.
Basic CMS handover / training provided to authorised Estate representatives.
Admin access supplied after launch, subject to agreed support and security processes.
Intellectual Property

Ownership of files.

16

Bankenveld Golf Estate owns

On final payment: the final approved website content, final page layouts, supplied imagery, and project-specific website files created for the completed website.

Blue Mango Designs retains

Pre-existing tools, frameworks, processes, reusable code libraries and internal working files. Third-party plugins, themes, fonts and stock assets remain subject to their license terms. Photography and video usage rights are confirmed in the final quotation.

Requirements

What we'll need from the Estate.

17
01

Final approval of project scope and quotation.

02

Brand assets, logo files, colour references and any existing brand guidelines.

03

Approved website content or access to existing content that may be rewritten.

04

High-quality photography / video assets, or approval of the optional shoots.

05

Domain, hosting, DNS and website access details where required.

06

Google Analytics, Search Console, Meta Business, Google Ads or social access where applicable.

07

A single project contact or approval team to manage feedback and sign-off.

08

Timeous feedback during design, development and pre-launch review stages.

Investment Summary

A single view of the numbers.

18

Pricing fields have been left open for completion once the final project scope and preferred optional services have been confirmed.

Website design and developmentR 14 500.00
Monthly website maintenance retainerR 1 250.00 per month
Digital marketing / social media retainerR 2 500.00 per month
Google Ads setupR 4 000.00
Google Ads monthly managementR 1 250.00 per month
Recommended monthly Google Ads budgetR 1 500.00 per month
Drone photography & edited imageryR 1 500.00
Promotional / lifestyle videoR 2 500.00
Third-party costs / hosting / licensesTo be confirmed
Why Us

Why Blue Mango Designs.

19
25+ years
Experience in website development and digital design.
Lifestyle & property
Premium brand websites across hospitality, property and lifestyle.
End-to-end
Design, development, SEO, GEO, photography, video and marketing under one roof.
Detail-driven
Strong attention to brand positioning, UX and visual craft.
Long-term partnership
Support mindset — the website stays useful long after launch.
Local knowledge
Understanding of the South African digital and business environment.
Closing

A digital presence that matches the excellence of the Estate.

Thank you for considering Blue Mango Designs. We would welcome the opportunity to partner with the Bankenveld Golf Estate Property Owners Association in building a platform that serves residents, attracts prospective homeowners, and presents the Estate with the excellence it deserves.

Prepared by
Blue Mango Designs
Guy Hodgson · Representative
Signature & Date
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